Guerilla Training Blog by Matt Jones

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The Ultimate Website — It’s Better than Ever!

The numbers are in for last month and they are better than even we expected! Of course many of you know that our company has long been an innovator in the field of online lead generation for the real estate professionals and was featured by CNN’s Pulse on America program almost a decade ago as, “changing the way real estate is done in America”. Still we’ve continued to perfect the science of online marketing and help agents generate their own business and not be dependent on national aggregators like Zillow, ... Read More »

Zillow: Checkmate!

Brad Inman says “Checkmate!” Yesterday Brad Inman, real estate industry pioneer and founder of Inman News, commented on the Zillow (NASDAQ: Z) acquisition of chief rival Trulia (NYSE: TRLA) in an early morning press release: “In my view, this is checkmate. Soon, Zillow will control the chessboard, like Amazon does the publishing industry. The only meaningful consumer destination, Amazon, after many savvy moves, now controls pricing, merchandising, the data and the market. Soon, Zillow will control the pricing, the listings, the merchandizing and, for sure, the consumer.” That is a ... Read More »

Tony’s Deal

Today I was away from my desk and I missed a call from an agent named Tony who lives in Clearwater, Florida. I didn’t get his permission to share his last name so we’ll just call him Tony C. Tony said he’d been reading my blog and receiving my daily emails for quite a while and he was ready to try out my Ultimate Website. But he had a question first. “How much does it cost?” (After sharing this with my staff I was told we get that question a ... Read More »

Becoming a Mega-Producer (Part 1 of 7)

It All Starts With Lots of Buyer Leads — How Do I Get Them? WHAT’S IN THIS INSTALLMENT? 1.  BECOMING THE TOP BUYER AGENT IN YOUR MARKET 2.  WHAT’S IN IT FOR ME? 3.  IT ALL STARTS WITH MAKING YOUR OWN LEADS! LOTS OF LEADS! 4.  HOW A LEAD CAPTURE GATEWAY DIFFERS FROM A WEBSITE WHAT DOES IT TAKE TO BECOME THE TOP BUYER AGENT IN YOUR MARKET? What a great question! If you’ve ever asked yourself that question, you’re already on your way. You’ve shown that you’re interested in ... Read More »

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